Interpreting Zohran Mamdani's Style Choice: What His Suit Tells Us About Contemporary Masculinity and a Changing Society.
Growing up in London during the 2000s, I was always immersed in a world of suits. You saw them on businessmen rushing through the financial district. You could spot them on dads in the city's great park, playing with footballs in the evening light. At school, a cheap grey suit was our required uniform. Historically, the suit has served as a costume of seriousness, signaling power and professionalism—traits I was expected to aspire to to become a "adult". Yet, before lately, my generation appeared to wear them less and less, and they had all but vanished from my consciousness.
Subsequently came the incoming New York City mayor, Zohran Mamdani. Taking his oath of office at a closed ceremony dressed in a subdued black overcoat, crisp white shirt, and a distinctive silk tie. Propelled by an ingenious campaign, he captivated the world's imagination unlike any recent contender for city hall. Yet whether he was celebrating in a hip-hop club or appearing at a film premiere, one thing remained largely unchanged: he was frequently in a suit. Relaxed in fit, modern with unstructured lines, yet traditional, his is a typically middle-class millennial suit—that is, as common as it can be for a cohort that seldom bothers to wear one.
"This garment is in this weird position," notes men's fashion writer Derek Guy. "Its decline has been a slow death since the end of the second world war," with the significant drop coming in the 1990s alongside "the advent of business casual."
"Today it is only worn in the most formal locations: marriages, memorials, to some extent, legal proceedings," Guy explains. "It is like the kimono in Japan," in that it "essentially represents a tradition that has long ceded from daily life." Numerous politicians "don this attire to say: 'I represent a politician, you can trust me. You should support me. I have legitimacy.'" But while the suit has traditionally conveyed this, today it performs authority in the hope of gaining public trust. As Guy elaborates: "Because we are also living in a democratic society, politicians want to seem relatable, because they're trying to get your votes." To a large extent, a suit is just a nuanced form of performance, in that it enacts masculinity, authority and even proximity to power.
Guy's words resonated deeply. On the infrequent times I require a suit—for a ceremony or formal occasion—I retrieve the one I bought from a Tokyo department store several years ago. When I first picked it up, it made me feel refined and expensive, but its tailored fit now feels outdated. I suspect this feeling will be only too familiar for numerous people in the diaspora whose families originate in somewhere else, especially developing countries.
It's no surprise, the working man's suit has lost fashion. Similar to a pair of jeans, a suit's shape goes through trends; a specific cut can therefore characterize an era—and feel rapidly outdated. Consider the present: looser-fitting suits, echoing a famous cinematic Armani in *American Gigolo*, might be trendy, but given the cost, it can feel like a considerable investment for something likely to be out of fashion within a few seasons. But the attraction, at least in some quarters, persists: in the past year, major retailers report tailoring sales increasing more than 20% as customers "move away from the suit being daily attire towards an appetite to invest in something exceptional."
The Politics of a Accessible Suit
Mamdani's preferred suit is from a contemporary brand, a European label that retails in a moderate price bracket. "Mamdani is very much a product of his upbringing," says Guy. "A relatively young person, he's not poor but not exceptionally wealthy." To that end, his mid-level suit will appeal to the group most likely to support him: people in their thirties and forties, college graduates earning professional incomes, often discontented by the expense of housing. It's exactly the kind of suit they might wear themselves. Not cheap but not extravagant, Mamdani's suits plausibly don't contradict his stated policies—such as a rent freeze, constructing affordable homes, and fare-free public buses.
"You could never imagine a former president wearing this brand; he's a luxury Italian suit person," says Guy. "He's extremely wealthy and grew up in that property development world. A power suit fits naturally with that tycoon class, just as more accessible brands fit well with Mamdani's constituency."
The history of suits in politics is extensive and rich: from a former president's "shocking" tan suit to other world leaders and their suspiciously polished, tailored appearance. Like a certain UK leader learned, the suit doesn't just clothe the politician; it has the power to define them.
The Act of Normality and Protective Armor
Maybe the point is what one scholar calls the "performance of banality", invoking the suit's historical role as a standard attire of political power. Mamdani's particular choice leverages a studied modesty, not too casual nor too flashy—"respectability politics" in an inconspicuous suit—to help him appeal to as many voters as possible. However, some think Mamdani would be aware of the suit's historical and imperial legacy: "This attire isn't neutral; scholars have long pointed out that its contemporary origins lie in military or colonial administration." Some also view it as a form of defensive shield: "I think if you're a person of color, you aren't going to get taken as seriously in these white spaces." The suit becomes a way of asserting legitimacy, particularly to those who might doubt it.
This kind of sartorial "code-switching" is hardly a recent phenomenon. Indeed iconic figures once donned formal Western attire during their early years. Currently, certain world leaders have begun exchanging their usual fatigues for a black suit, albeit one lacking the tie.
"Throughout the fabric of Mamdani's public persona, the struggle between insider and outsider is visible."
The suit Mamdani selects is deeply symbolic. "Being the son of immigrants of Indian descent and a democratic socialist, he is under scrutiny to meet what many American voters look for as a marker of leadership," says one author, while simultaneously needing to walk a tightrope by "not looking like an establishment figure selling out his distinctive roots and values."
Yet there is an sharp awareness of the different rules applied to suit-wearers and what is read into it. "This could stem in part from Mamdani being a millennial, skilled to assume different personas to fit the occasion, but it may also be part of his multicultural background, where code-switching between cultures, customs and attire is common," it is said. "Some individuals can go unnoticed," but when others "seek to gain the authority that suits represent," they must meticulously negotiate the expectations associated with them.
In every seam of Mamdani's official image, the dynamic between belonging and displacement, insider and outsider, is visible. I know well the awkwardness of trying to fit into something not designed with me in mind, be it an cultural expectation, the society I was born into, or even a suit. What Mamdani's style decisions make evident, however, is that in politics, appearance is never neutral.